
roLLouT LaB
take a look inside our CREATIVE DIRECTION
process + projects

INTENTIONS + OBJECTIVES
the intention of ROLLOUT LAB to produce a dynamic multimedia campaign that focuses on conceptual storytelling, smart creative strategy and vibrant visuals.
ROLLOUT LAB is a highly collaborative process between you and our studio.
Each phase is initiated with a scheduled 1:1 call via Zoom to screenshare and live edit, creating more efficiency by cutting down on the back and forth of emails.
the objectives of our studio is:
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tell a thoughtful and intentional story
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stay on track with proposed project timeline
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create effective and visually dynamic deliverables
OFFERINGS + DELIVERABLES
CREATIVE DIRECTION
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concept ideation + documentation
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set design + prop sourcing
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location scouting
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set production + construction
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storyboarding
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multimedia graphic design
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photoshoots
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visualizers
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commercials
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video tutorials
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interviews
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documentaries
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music videos
PHASES +
METHODS
PRE-APPROVED ROLLOUT LAB?
Get your process started by scheduling your first 1:1 screenshare.


begin: discovery
▢ client task: complete discovery form
▢ studio task: assess client needs and studio bandwidth
▢ DISCOVERY COMPLETE: welcome to the lab email sent by studio
phase one: scope of work
▢ studio to-do: provide insight about project needs
▢ client to-do: outline proposal including details, timeline and price quote
▢ PHASE COMPLETE: approved proposal & deposit
phase two: concept + strategy
▢ studio to-do: submit concept moodboard outlining production needs + rollout strategy
▢ client to-do: provide feedback*
▢ PHASE COMPLETE: approved moodboard + production list
phase three: pre-production
▢ studio task: create + submit project storyboard + shotlist
▢ client task: provide feedback*
▢ PHASE COMPLETE: approved storyboard + shotlist
phase four: production
▢ studio task: produce + submit deliverable drafts
▢ client task: provide feedback*
▢ PHASE COMPLETE: approved deliverables
phase five: launch
▢ studio + client task: prepare + schedule deliverables on social channels
▢ ROLLOUT LAB COMPLETE: approved + successful rollout launch
*up to two edits
READY TO STEP IN THE LAB?
it's time to make magic.
complete your discovery inquiry below to begin the process.
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